Consequences of open access to content producers

Open access is the ability for all web users to obtain ‘any digitally-based information they need without encountering a virtual gateway: a password, subscription requirement or payment’ (Guardian, 2014).

One advantage to a content producer of open access is the widespread recognition they can receive. Due to the full re-use rights open access entails, content producers will have their research literature cited from scholars and professionals globally (Open Access Explained, 2012). Equally as important, this research can also be expanded upon, benefitting the producer as their work will be updated. Consequently, the future research of producers will generate a large audience through this recognition.

The video above highlights the advantages of open access, with the sharing of ideas globally being an important point from an ethical view. This is because disadvantaged students in developing countries can gain a free education, which can transform their lives through endless future opportunities.

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Open access to the material of a content producer benefits them as they can launch a successful online career. YouTubers are rapidly rising as they are making a career due to the free access to their content. ATHLEAN-X has uploaded workouts for all to view for free, propelling his channel to surpass two million subscribers. This has established his successful fitness career as his 90 day training programmes are being purchased constantly by his audience, who discovered him through the open access YouTube provides.

However, a disadvantage to a content producer of open access is the illegal downloading of their material. KSI explains in his video that due to the pirating of his movie, from sites such as 123 movies, he may not be able to produce another in the future.

Expanding on my previous point, illegal downloading leads to a robbing of revenue from not purchasing the music of artists. Taylor Swift for instance does not post her new music on YouTube, favouring Apple Music instead, which guarantees income from sales. YouTube to MP3 converter sites are illegal and get shut down, however there hundreds available online, thus leading to her decision.

Despite the disadvantages of open access to the materials of content producers, such as piracy, the advantages of constant access to free information throughout the web for education, and the ability to start a successful online career for example, outweigh this.

I have made this video to examine the advantages and disadvantages of open access:

Word count – 398

References: 

Education Finally Ripe For Radical Innovation By Social Entrepreneurs (2013) Available at: <http://www.forbes.com/sites/skollworldforum/2013/04/07/education-finally-ripe-for-radical-innovation-by-social-entrepreneurs/#4dc016ff7a55&gt;. [Accessed 8th December 2016].

Growing profits at The Economist suggest it has solution for news publishers facing print advertising meltdown (2016) Available at: <http://www.pressgazette.co.uk/growing-profits-at-the-economist-suggest-it-has-solution-for-news-publishers-facing-advertising-meltdown/&gt;. [Accessed 8 December 2016].

KSI video source 

Media Buyers’ Reaction: The Sun and The Telegraph to introduce paywalls (2013) Available at: <http://www.thedrum.com/news/2013/03/28/media-buyers-reaction-sun-and-telegraph-introduce-paywalls&gt;. [Accessed 8 December 2016].

Open Access Explained (2012) Available at: <https://youtu.be/L5rVH1KGBCY&gt;. [Date Accessed 8 December 2016].

Pound symbol source 

PowToon website source

Taylor Swift Declares War on YouTube (2016) Available at: <http://www.vanityfair.com/news/2016/06/taylor-swift-declares-war-on-youtube&gt;. [Accessed 8 December 2016]. 

Why open access should be a key issue for university leaders (2014) Available at: <https://www.theguardian.com/higher-education-network/blog/2014/feb/18/open-access-key-issue-university-leaders?CMP=twt_gu&gt;. [Accessed 8 December 2016].

Wiley, D., Green, C. and Soares, L. (2012) Dramatically Bringing Down the Cost of Education with OER. Centre for American Progress. Available at: <http://files.eric.ed.gov/fulltext/ED535639.pdf&gt;. [Accessed 8 December 2016].

123 movies source 

Bibliography:

Is YouTube wrecking the music industry – or putting new artists in the spotlight? Available at: <https://www.theguardian.com/business/2016/jul/18/youtube-music-industry-artists-spotlight&gt;. [Accessed 8 December 2016]. 

The Economist plans to double circulation profits in 5 years (2016) Available at: <http://digiday.com/publishers/economist-aims-double-circulation-profits-5-years/&gt;. [Accessed 8 December 2016].

Why open access should be a key issue for university leaders (2014) Available at: <https://www.theguardian.com/higher-education-network/blog/2014/feb/18/open-access-key-issue-university-leaders?CMP=twt_gu&gt;. [Accessed 8 December 2016]. 

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